Cheery last words on the ACBL

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July 12, 2014

I promised this would be a cheerier blog than my last, and it is. And so, no more “what ifs” about the ACBL.  As Epictetus* said (but more elegantly), “They gotta do what they gotta do and I gotta do what I gotta do!”

So what if there’s a faction in the ACBL who would prefer that its tournaments and duplicate bridge be the only game in town? The only game worthy of calling itself bridge?

My anecdotal observation of the ACBL while publishing my book and blogging is indicates that’s not the whole story. I could never have published my book without the generous and approving pre-publication comments from key people in the bridge and ACBL establishment who are on my wavelength.

What the ACBL’s gotta do is pursue what it’s mandated to do—promote duplicate bridge, masters points and tournaments.

What I gotta do is convince those within the ACBL already on my wavelength (I know they exist) to become Bridge Boosters of alternative strategies to promote the game of bridge–to do what the ACBL can NOT.

1 – Subscribe to my blog – or better yet create a new one with a more expert blog manager than me, be glad to bow out – and become a Bridge Booster.

2 – From among the Bridge Boosters, form a brainstorming group of a dozen or so from the bridge establishment, along with some social bridge advocates to keep them sensible (I wouldn’t want to be left out!) to brainstorm various strategies to promote bridge to the under 40 demographic.

3 – Find a Bridge Boosters benefactor to fund the alternative marketing strategies the brainstormers come up with.

And if there are no Bridge Boosters to rescue the game from the narrow goals of the ACBL? Well, at 94, I won’t be here to witness that sad fate, and at least I can say I did what I could.

If I knew how to do it I’d sign this with one of those happy faces.



*You’ll have to read about a memorable fictional character, Conrad Hensley, in Tom Wolfe’s A Man in Full, to appreciate this bit of Stoic philosophy. I find it really works when you come up against frustrations and vicissitudes in life–an antidote to disappointment.









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